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GSM Electrical

A Trader Group Company


  • Switches
  • Sockets
  • Mounting Accessories


GSM Electrical is home to ‘Trader’ electrical accessories. Founded just 2 years ago by Simon Gerard (the Gerard Family were the original founders of Clipsal in 1920), Trader is fast becoming the true alternative that the electrical industry has been looking for.

A Passionate team of very experienced ‘bakelite’ people, the Trader team are the people that you need by your side as this industry moves into interesting times. Trader is not available everywhere – but L&H has taken advantage of the Trader difference and are working as true partners with the GSME team to take ‘Trader’ to the contractors of Australia.

There’s plenty of benefit to working with Trader – but their true flexibility in every aspect f business makes them a pleasure to deal with on every occasion and sets them apart from the majority of suppliers today.